Audience engagement research- Baby Driver
Our target audiences are similar to the movie Baby Driver because it features a fast paced action- crime thriller. Our audiences are similar because they most likely young adults. The producers of Baby Driver chose a bold release date for the movie. They used certain elements and different suspense in the trailers to make you want to watch it and spend money on it. They used online ads and the trailers were used in social media ads that drove views and interests that boosted ticket sales. For my movie i would use similar if not the same techniques that they used to market theirs. I would really focus on making sure that the the movie was released on the right day. I would also want my cast to go on shows and talk about the movie and do premiers for it.
Comments
Post a Comment